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	<title>Comments on: Death of the Address Bar</title>
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	<link>http://web.2point1.com/2009/04/26/death-of-the-address-bar/</link>
	<description>Tim Whitlock&#039;s home in the Blogohedron</description>
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		<title>By: Matt King</title>
		<link>http://web.2point1.com/2009/04/26/death-of-the-address-bar/comment-page-1/#comment-211</link>
		<dc:creator>Matt King</dc:creator>
		<pubDate>Mon, 27 Apr 2009 09:47:27 +0000</pubDate>
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		<description>The names escape me right now, but I recall at least 2 movie posters that simply had “Google ” instead of a URL. I’m guessing that this is probably due to most movies having pretty generic titles when converted to a URL (and therefore have probably already been registered). If a URL &lt;em&gt;is&lt;/em&gt; used there seems to be a convention of [moviename]themovie.com which obviously gets a bit clumsy with longer film titles.

The Google methodology works well for films due to their limited marketing life-span (the same for your optician anecdote), but I can’t see it becoming the norm for site visiting.

Looking to the future though, with touch-screens becoming more prolific I wonder if we’ll see a move to gestures to visit sites. For example, for the Star Trek movie, “draw a starfleet badge to visit the site“! ;)</description>
		<content:encoded><![CDATA[<p>The names escape me right now, but I recall at least 2 movie posters that simply had “Google ” instead of a URL. I’m guessing that this is probably due to most movies having pretty generic titles when converted to a URL (and therefore have probably already been registered). If a URL <em>is</em> used there seems to be a convention of [moviename]themovie.com which obviously gets a bit clumsy with longer film titles.</p>
<p>The Google methodology works well for films due to their limited marketing life-span (the same for your optician anecdote), but I can’t see it becoming the norm for site visiting.</p>
<p>Looking to the future though, with touch-screens becoming more prolific I wonder if we’ll see a move to gestures to visit sites. For example, for the Star Trek movie, “draw a starfleet badge to visit the site“! ;)</p>
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		<title>By: Tim</title>
		<link>http://web.2point1.com/2009/04/26/death-of-the-address-bar/comment-page-1/#comment-210</link>
		<dc:creator>Tim</dc:creator>
		<pubDate>Mon, 27 Apr 2009 09:41:51 +0000</pubDate>
		<guid isPermaLink="false">http://web.2point1.com/2009/04/26/death-of-the-address-bar/#comment-210</guid>
		<description>Ta for the links!
The TV ads made me think of AOL keywords. The kind of people who think that AOL *is* the internet are exactly the kind of people who would find URLs a nasty, technical thing to be fearful of.</description>
		<content:encoded><![CDATA[<p>Ta for the links!<br />
The TV ads made me think of AOL keywords. The kind of people who think that AOL *is* the internet are exactly the kind of people who would find URLs a nasty, technical thing to be fearful of.</p>
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		<title>By: andy</title>
		<link>http://web.2point1.com/2009/04/26/death-of-the-address-bar/comment-page-1/#comment-209</link>
		<dc:creator>andy</dc:creator>
		<pubDate>Mon, 27 Apr 2009 09:36:11 +0000</pubDate>
		<guid isPermaLink="false">http://web.2point1.com/2009/04/26/death-of-the-address-bar/#comment-209</guid>
		<description>I think a lot of this makes a lot of sense. 

I agree with Tokhir though. I too use the address bar mainly for autofill speediness.

Makes sense that the http:// etc should go away. Maybe AOL keywords had it right all that time ago ;)

Maybe the address bar will disappear until you roll over it.

Last bit of rambling. I presume you&#039;ve seen this too:

http://labs.mozilla.com/projects/ubiquity/
http://www.azarask.in/blog/post/ubiquity-in-depth/</description>
		<content:encoded><![CDATA[<p>I think a lot of this makes a lot of sense. </p>
<p>I agree with Tokhir though. I too use the address bar mainly for autofill speediness.</p>
<p>Makes sense that the http:// etc should go away. Maybe AOL keywords had it right all that time ago ;)</p>
<p>Maybe the address bar will disappear until you roll over it.</p>
<p>Last bit of rambling. I presume you&#8217;ve seen this too:</p>
<p><a href="http://labs.mozilla.com/projects/ubiquity/" rel="nofollow">http://labs.mozilla.com/projects/ubiquity/</a><br />
<a href="http://www.azarask.in/blog/post/ubiquity-in-depth/" rel="nofollow">http://www.azarask.in/blog/post/ubiquity-in-depth/</a></p>
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		<title>By: Tokhir Dadaev</title>
		<link>http://web.2point1.com/2009/04/26/death-of-the-address-bar/comment-page-1/#comment-207</link>
		<dc:creator>Tokhir Dadaev</dc:creator>
		<pubDate>Mon, 27 Apr 2009 07:49:09 +0000</pubDate>
		<guid isPermaLink="false">http://web.2point1.com/2009/04/26/death-of-the-address-bar/#comment-207</guid>
		<description>This is exactly what I have been pondering lately. But I would not say the address bar should disappear completely, it should get smarter.

Like in Mozilla I type
map and it takes me to http://maps.google.com/
bbc and it takes me to http://www.bbc.co.uk/
wiki and it takes me to http://en.wikipedia.org/wiki/Main_Page

Maybe the address bar should not display http, .com, www...etc, but only the name of the website: the address bar is the new header of the website?</description>
		<content:encoded><![CDATA[<p>This is exactly what I have been pondering lately. But I would not say the address bar should disappear completely, it should get smarter.</p>
<p>Like in Mozilla I type<br />
map and it takes me to <a href="http://maps.google.com/" rel="nofollow">http://maps.google.com/</a><br />
bbc and it takes me to <a href="http://www.bbc.co.uk/" rel="nofollow">http://www.bbc.co.uk/</a><br />
wiki and it takes me to <a href="http://en.wikipedia.org/wiki/Main_Page" rel="nofollow">http://en.wikipedia.org/wiki/Main_Page</a></p>
<p>Maybe the address bar should not display http, .com, <a href="http://www...etc" rel="nofollow">http://www&#8230;etc</a>, but only the name of the website: the address bar is the new header of the website?</p>
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